Who we are
Latin Pulse is a strategic research and marketing firm
specialized in brand related issues for consumers in Mexico, the U.S., Latin America and the Caribbean.
We identify equity-building consumer insights for our clients, test all different marketing applications, provide in-depth diagnostics and professional advice to help strengthen their brands and marketing initiatives.
Our Approach
A Deep Understanding of Consumers Inspires Innovation and Builds Stronger Brands
We devote our expertise to the success of every project with faster and smarter research solutions.
Our Research Solutions
Concept Testing
Minimize the risk of pursuing ideas with low progress opportunities.
Product Assessment
Offering the finest product is critical to brand success and encourages repeat purchases and loyalty.
Promotion Testing
Optimize your promotional investment by identifying ideas that lead to higher sales.
Advertising Evaluation
Assure your creative ideas and ad campaigns impact and motivate your target audience effectively.
Package and Label Optimization
Make your package impactful, engaging and iconic.
Total Offer Test
Assess all the variables of your brands marketing mix in a single test
What Makes Us Different
Our intimate knowledge on how Latin consumers think, feel and behave is our greatest asset.
With this knowledge base, we use our marketing expertise and research methodologies to discover new insights, provide a fresh perspective and offer actionable strategic recommendations.
